Hat Club x Homeland
Hat Club approached Homeland to collaborate for their Arizona Exclusive market. We chose to focus on Arizona Reservation schools with large Indigenous representation, community support, and who nurture their baseball and softball programs. We reworked Arizona Diamondbacks with the color palettes of:
Tuba City Unified School District for "Warrior Green”
Window Rock Unified School District for "Scouts Blue"
Alchesay High School for the “White River”
A total 160 hats, 150 t-shirts, and 50 enamel pins were made. Everything sold out in one hour.
It was important to have the community members, athletes and coaches interact, wear, and put their finger prints on the hats. Their reaction to a campaign such as this is what made the project truly special
Tuba City Unified School District for "Warrior Green”
Window Rock Unified School District for "Scouts Blue"
Alchesay High School for the “White River”
A total 160 hats, 150 t-shirts, and 50 enamel pins were made. Everything sold out in one hour.
It was important to have the community members, athletes and coaches interact, wear, and put their finger prints on the hats. Their reaction to a campaign such as this is what made the project truly special
Creative Direction Ryan Allison, Ty LodgePole
Art Direction Ryan Allison
Hat Design Ryan Allison, Ty LodgePole
Graphic Design Ryan Allison, Gabriela Ledezma
Photograph Kanion Productions
Art Direction Ryan Allison
Hat Design Ryan Allison, Ty LodgePole
Graphic Design Ryan Allison, Gabriela Ledezma
Photograph Kanion Productions
South West Drop
After the success of the Homeland x Hat Club collaboration, Hat Club reached out to us for creative direction on their Southwest drop. They trusted us to properly represent the Indigenous communities of the south west. We chose Madi of ShyNatives and Ray of Kréto to model this collection because they represent the hard working creative Indigenous folks of the southwest.
Creative Direction - Ryan Allison, Ty LodgePole
Photography: Kanion Productions
Spring 2024
Photography: Kanion Productions
Spring 2024
